Google’s search engine is one of the first places people use when looking for something online. With almost 92% of the planet's searches going through their search engine, creators need to ensure their Google results are bringing their fans to the right websites. If content creators Google themselves and find loads of free content, so are their fans! With this in mind, how can someone remove unwanted links, photos, and from Google search? 

 

How do pirates steal your earnings using search engines?  

The global market for digital content creation was valued at approximately $278.4 billion USD. This huge market is only set to grow, with estimates valuing its worth to be over $400 billion by 2026. Despite the high value of this industry, individual content creators can lose up to 70% of their potential earnings to piracy. 

Search engines like Google are often the first place people go to when looking for content and if pirated results are showing up in those search results, people are more likely to click on them and consume your content for free instead of paying for it. Removing those pirated results makes it harder for people to access your content without paying for it. As well, by removing those search engine results of the pirated content, when people search for your name or content, they will only see legitimate results, and that increases the chances of you getting paid for your hard work. 

 

How can I remove piracy from Google?  

Companies like BranditScan.com are part of a handful of trusted Google partners who work directly with Google to have these unwanted links removed through a process called Delisting. The Delisting process allows for the removal of links for a multitude of reasons, one of them being copyright infringement in accordance with the Digital Millenium Copyright Act (DMCA)

While removing these unwanted results, this Delisting process works to also prevent future pirated links from being indexed on Google. It’s important to note that removing content from Google isn’t a one-and-done deal, daily scans like the ones BranditScan offers are essential to keep up to date with new piracy and indexing. With constant monitoring, this ensures when people search your name or content, only legitimate results will show up. 

In addition to protecting your intellectual property and prevention, removing search engine results of pirated content can also help boost your revenue. When people have to pay for your content instead of accessing it for free, you'll see an increase in revenue. This can make a big difference for performers and content creators who rely on this income to support themselves. 

 

While no single solution is bulletproof, removing unwanted content from Google is not only simple with tools like BranditScan but necessary to reduce the harm of piracy to your brand and income. Creators can learn more about improving their Google SEO with these helpful tips and run a free scan to discover potential piracy with BranditScan.com.